Your Social Media Coach
Don’t let cool technologies or thinking that “everyone is doing it” distract you from the REAL REASON to use social media… and that’s TO REACH YOUR BUSINESS GOALS. I’ve lost count of how many conversations have gotten completely off-track with me explaining minor details about a new social media trick. And guess what… that trick [...]
I’ve listened to several webinars to kick off the New Year and EVERY EXPERT gave the same simple advice: Your business needs a strategic plan in order to succeed. Sounds, so simple, right? Then WHY aren’t you doing it?
So you have a new idea for a business… don’t waste your limited resources by making these common mistakes that will only need to be corrected later.
Building a website or jumping onto social media isn’t the FIRST STEP your business should be taking… creating a realistic (and simple) strategy is. Don’t get caught in the trap of rushing into creating your online presence without giving thought to your WHO, WHAT, WHERE, WHY & HOW.
Facebook allow you to have a customize the website address for both your PERSONAL PROFILE and your PAGE. It creates a shorter address in the format www.facebook.com/____________. Read these essential tips before selecting your name.
The concept of branding may be unfamiliar to small business owners or networkers, so let’s review a brand that we are all familiar with, The Gap. They recently unveiled a new logo. Then the internet revolted.
Privacy lies with YOU, not a major corporation. Here’s why and 3 rules that will keep your information safe, regardless of the revised privacy rules. Also includes a funny video, so take a break and have a laugh!
Defining your keywords is critical for a successful search engine strategy. Keywords are either a single word or a phrase.
Royal Caribbean faces criticism as it resumes travel to Haiti. Their blog opens the communication channels between the company, customers, investors and the media.
The TSA has an official employee, Bob “Blogger Bob” Burns that writes on behalf on the agency. He published a blog post addressing the story. Instead of doing what a good PR agent should do, and calm things down, he poured fuel on the situation.
