Web Designer & Online Business Coach
An elevator pitch is an overview of your business in a very concise format, just like your online profiles. The name reflects the fact that it should be possible to deliver in the time span of an elevator ride, meaning in a maximum of 30 seconds and in 130 words or fewer.
Your brand is the feeling you leave people with after they interact with you and your business. The most effective brands blend professional and personal interactions—while still maintaining a level of privacy. You will learn how to: Create a brand that will attract your people to you and your business.
Give thought to your overall NETWORKING strategy, not just your SOCIAL MEDIA strategy. This approach makes it easier to get started and it will leverage all of your interactions with your contacts together for maximum impact.
Want to use Facebook, LinkedIn, Twitter, YouTube and blogging? This presentation will explain, in simple terms, what social media is—in relation to your business goals and networking efforts. Start here and save yourself a lot of time and frustration. You will learn how to: Use social media as a TOOL to reach their business goals. [...]
Are you concerned about the privacy issues of sharing information online? Then use the 3 Ps of Privacy! Group your information into 3 buckets: Professional, Personal & Private. Share Professional knowledge and Personal interests, never Private information. Regardless of your privacy settings on social networking sites, you can have control over what information is exposed when you follow these rules. ASSUME that the information could be leaked out.
Many entrepreneurs have so many great ideas that they don’t actually have an official plan; they just jump right in. By taking some time to outline how you want your business to grow, your energy will be more focused and more powerful.
Building a website or jumping onto social media isn’t the FIRST STEP your business should be taking… creating a realistic (and simple) strategy is. Don’t get caught in the trap of rushing into creating your online presence without giving thought to your WHO, WHAT, WHERE, WHY & HOW.
Don’t let cool technologies or thinking that “everyone is doing it” distract you from the REAL REASON to use social media… and that’s TO REACH YOUR BUSINESS GOALS. I’ve lost count of how many conversations have gotten completely off-track with me explaining minor details about a new social media trick. And guess what… that trick [...]
I’ve listened to several webinars to kick off the New Year and EVERY EXPERT gave the same simple advice: Your business needs a strategic plan in order to succeed. Sounds, so simple, right? Then WHY aren’t you doing it?
So you have a new idea for a business… don’t waste your limited resources by making these common mistakes that will only need to be corrected later.
