Byte Sized Tips

Quick ideas to share your marketing message, attract ideal clients & increase profits with your brand.


October 1, 2018

Build Your Business in Just 15 Minutes a Day

Pick your highest priority goal – I recommend one linked to your fastest route to income – and dedicate just 15 minutes a day to working on it. Schedule it on your calendar & work with no interruptions for a amount of short time.
August 18, 2018
LinkedIn is available 24/7 to help you build business relationships + get leads & referrals!

8 Easy Ways to Expand Your Network with LinkedIn

I meet a lot of people that spend valuable time, money & energy networking, yet they never use LinkedIn. Then there are those who quietly go about building their LinkedIn presence, using sound strategies, an understanding of their target subscribers – and of LinkedIn, its mission and its unique advantages. They easily generate solid leads and grow their business. Here's some easy ways to get started.
August 14, 2018
Feeling unmotivated? Hit the reset buttonwith one of these9 practical ways toget unstuck!

Feeling Unmotivated? Hit the Reset Button!

Everyone goes through periods of not wanting to do something. But if you’re stuck on an important business task, your path to profits is blocked. Try one of these 8 practical ways to improve self-motivation. It happens to everyone – you know what you SHOULD be doing, but you just can’t get yourself to get it done!
July 21, 2018
Network locally to meet people at both social & business events. Building relationships can be enjoyable!

Network Locally Offline to Market your Online Business

Does the idea of BUSINESS NETWORKING make you cringe and seem like a chore? Many people are shy or intimidated by face-to-face networking. Here are some tips to make it easier…
July 16, 2018
You need to have room in your busy schedule for new clients in order to get new clients.

How Many New Clients Can You Fit into Your Busy Schedule?

If you’re like many Entrepreneurs, you want more clients. So how many? There are 45 days left in 2013. So how many new clients can you actually take on during that time? Now it is a great time of year to ask yourself this important question.
July 2, 2018
Grow your network by touching base with 3of your contacts per week to see how youcan help each other.

Touch Base with 3 of Your Contacts Every Week

Often we think of marketing as something new & complex that gets promoted to the masses. But effective marketing builds on relationships over time.
June 22, 2018
If you don’t havea target market,you simply can’tsell your stuff.

5 Marketing Mistakes to Avoid

Have you ever noticed different businesses that popup and then before you know it, they are gone? One of the reasons this happens is a lack of proper marketing skills.
July 16, 2017
Add one marketing tactic at a time to end overwhelm & increase impact. Then repeat.

End Overwhelm & Increase Your Impact by Adding One Idea at a Time

Is your current TO-DO list: Facebook, Google+, LinkedIn, blogging, SEO, teleseminar, live event, write a book…?
June 2, 2017
Plan for BOTHnew opportunities & unexpected distractions to ease your stress!

How to Plan for the Unexpected in Your Business

Yes, it's great to think about where you'll want to be at the end of the year, but if your goal is too big, you won't get there. Let's say you want to make 6-figures this year. Instead of focusing on this end result, shift your focus to the smaller, do-able things that will result in your larger goal.
May 9, 2017
Need to plan around important business & life obligations? Use Google calendars for easy planning.

Use Multiple Google Calendars to Manage Your Business & Life Priorities

Need to plan around important business & life obligations? Create multiple Google calendars that can be viewed together to easily find time for your priorities (and help you say NO to over-booking!)
April 20, 2017
Struggling to growyour business?Lack of focus often increases overwhelm& decreases profit.

5 Tips to Improve Your Focus

Staying focused on one thing at a time seems to be a recurring challenge for many business owners, including myself. My TO-DO list was endless. Can you relate?
January 1, 2017
Instead of making resolutions, start by making GOALS —the kind you can actually follow through on.

25 Ways to Keep Your New Year’s Resolutions

It’s that time of year again, another new year, aka “the time to set goals.” Why is it, then, that people we all know (maybe you included) fail to achieve new year’s resolutions? If you’re like most of us, you rarely keep your New Year’s resolutions longer than a few weeks. Here's some tips to help.
September 22, 2016
It’s easy to feel overwhelmed as an Entrepreneur. Learn how to say NO to save your time & energy.

How To Say NO To Simplify Your Schedule

It's easy to feel overwhelmed as an Entrepreneur. Networking events, invitations for coffee or lunch, partnership opportunities, business ideas, new projects and more...Even though you have a full schedule, do you feel guilty when you say NO?
September 6, 2016
It’s hard to connect to “EVERYONE”. A generic message doesn’t appeal SPECIFICALLYto anyone.

10 Ways to Identify Your Target Market

Are you spending a lot of time, money & energy on your marketing and networking efforts, but you aren't finding your ideal clients?
August 11, 2016
Are you planning for success? This is your first line of defense to beat the statistics of business failure.

Beat the Statistics – Top 10 Reasons Why Most New Businesses Will Fail

You are most likely aware of the alarming statistics regarding the possibility of your business failing. These 10 tips are your first line of defense in ensuring that you do not become a statistic yourself.
July 7, 2016
How to Refocus When You are Feeling Distracted

How to Refocus When You are Feeling Distracted

Between emails, social media, pressing problems, never ending tasks and distractions, it can be difficult to get things done. Sometimes that looming task or project, just doesn't seem to. Try these ideas to get refocused now.
May 20, 2016
Feeling like youshould be doing more in your business?Stop & celebrate your accomplishments!

Celebrate Your Accomplishments

Next time you are feeling less than, or feeling like a failure for not doing more, take a moment and look what you have accomplished.
April 13, 2016
Your business planmaps out the strategies that you need to be successful. So why do many people skip it?

Your Business Plan is Your Path to Success

A business plan will provide you with a focused path, which ultimately saves you from spending your valuable time, money & energy on the wrong things AND maximizing your profits.
April 10, 2016
Overwhelmed by your long TO-DO list?Get focused & manage your priorities with Trello.com.

Put Your TO-DO List on Steroids with Trello

Balancing your work & life is no easy task, especially when you have a million TO-DOs. Trello.com will revolutionize how you stay organized. Multiple lists with detailed cards for each task have checklists, due dates, files & more.
February 20, 2016
Prepare to leave your job by setting up your online brand, sooner than later.

7 Tips to Prepare to Leave Your Job for Entrepreneurship

Many Entrepreneurs will work at a part-time or full-time job as they launch their business venture. I highly recommend this, as it's a great way to have cash flow while you are developing your other business model.
January 6, 2016
Don’t just add contacts to your email list! Ask people first & use the chance to build personal relationships.

Ask People Before Adding Them to Your Email Marketing List

Just because someone gave you their business card, it does not mean they gave you permission to added to your email list. It’s illegal (CAN-SPAM Act) and spamming people isn’t a relationship builder.
December 27, 2015
Review the past yearby looking at your business plan,passion & lifestyle.

Review the Past Year: Your Business Plan, Passion & Lifestyle

The new year is a great time for Entrepreneurs to reaffirm their goals and boost their motivation. The new year can be the perfect time to reinvent yourself, your schedule and your business's systems. It's the perfect time to start anew. There are three things about the past year that need reviewing.
December 15, 2015
Register all domain names related to your business to prevent confusion & protect your brand online.

3 Critical Reasons to Register Multiple Domain Names

Buy variations of your name, business name, misspellings, tagline, products, etc. This prevents misrepresentation of your business, or even legit businesses that sound similar. So you are investing time, money & energy into building your online brand. How would you feel if suddenly someone hijacked it?
November 28, 2015
Don’t take on more than you can realistically fit on your plate...or you’ll feel like you ate too much on Thanksgiving.

Business Lessons from Thanksgiving Dinner

The Thanksgiving Dinner behavior the same thing I see with many Entrepreneurs when creating their business and marketing plans. It's easy to get excited about the many ideas you have for marketing tactics or potential revenue streams for your business. Think about them like your Thanksgiving Dinner buffet – all so tempting…and it seems like you have to do them all at one time.
October 15, 2015
Take a focused approach to finding your ideal client.Looking “everywhere”is impossible!

Think Like a Rocket Scientist to Find Your Target

The biggest target I can think of finding is another Earth-like planet with life. The approach that scientists took can be applied to your business to find the ideal client you are looking for. It's a common mistake is to say that "everyone" is your target market so you begin the search looking everywhere.
July 24, 2015
Just adding Facebook LIKES won’t increase your profits. Build relationships IN REAL LIFE to boost sales.

Are You Looking for Facebook “Likes” or Your Ideal Client?

I was prompted to write this blog post because many people with a goal to get a lot of LIKES are struggling to make a profit.
May 17, 2015
How to Use Dropbox to Save Docs, Photos & Videos Across All Your Devices

How to Use Dropbox to Save Docs, Photos & Videos Across All Your Devices

Dropbox is an online virtual storage utility that allows you to bring all your photos, documents and videos anywhere, and share them with other people in just a couple taps.
December 28, 2014
Use Buffer to schedule social media updates to regularly share blog posts, news, articles, videos & photos.

Use Buffer to Schedule Posts on Social Networks

One of the biggest hurdles to posting regularly on social networks is being online to post during the peak times your target audience is also online. Schedule posts as you read articles, or set aside time to do updates for the week from your browser or your mobile device.
March 24, 2014
Use high-qualitystock photos & graphics to enhance your marketing message.

How to Use Stock Photos to Enhance Your Marketing Message

High-quality, professional images will make your business appear more credible. Here's my roundup of the best stock photo resources and tips to find the PERFECT image to communicate your message!
March 7, 2014
LINKEDIN TIP: Customize your public profile URL.

Customize Your Public Profile URL on LinkedIn

Enhance your personal brand by creating a custom URL for your LinkedIn public profile. This makes it easy to share the link on business cards and in email signatures.
February 7, 2014
FACEBOOK TIP: Join & participate in Groups to build quality relationships.

Join & Participate in Facebook Groups to Build Quality Relationships

Groups let you connect with like-minded people in public, private or secret forums. Use them to connect with business contacts from a specific networking organization or a strategic alliance. You will be interacting through your PERSONAL PROFILE. Get to know other Group members by sharing, commenting & liking on a regular basis.
January 20, 2014
Blogging on a regular basis is the fastest way to refine your marketing message.

Refine Your Marketing Message with Blogging

Every single blog post you write tightens up your marketing message. Thinking about my message on a regular basis mean that I've asked myself over and over "what does my target audience want to hear about?" This is the core of marketing.
January 16, 2014
Do You Need to Increase Your Website Traffic?

Do You Need to Increase Your Website Traffic?

Increasing website traffic is just one of many marketing tactics that a business might opt to use. Whether or not it's a good strategy for your business depends on your business model.
January 2, 2014
Register domain names that are variations of your branding

What Domain Names Should You Register to Protect Your Brand?

Previously, I posted about 3 critical reasons to register multiple domain names. Here are some strategies for deciding what domain names you'll need to register. Review my tips & some case studies of how to use domain names wisely.
November 30, 2013
FACEBOOK TIP: Use Photos or Custom Branded Graphics to Make your Status Update Stand Out in the Feed

Use Photos or Graphics to Stand Out On Facebook

Get started today by taking a photo with your mobile device at the next networking event you attend. Of all of the types of content that you can share on Facebook, photos will give you the best results because they engage your contacts and reach the most people.
October 9, 2013
PRODUCTIVITY TIP: Prepare to outsource by tracking common tasks.

Simplify Your Workday AND Prepare for Expanding Your Team

You know the end result of taking tasks of your plate is a great reward, but the though of getting help can actually ADD to your stress level. This easy tip will give you an IMMEDIATE BENEFIT of saving brain power AND prepare you to outsource.
July 16, 2013

How to Create Relationships with Your Local Customers

Hyperlocal marketing can be focused on a specific city, county, or even a specific neighborhood within a community. Regardless what kind of small business you have, you can benefit from a hyperlocal marketing strategy.
July 2, 2013
MARKETING TIP: Use interviews to grow your business.

How to Grow Your Business with Interviews

Both interviewing an expert or being interviewed present exceptional opportunities to expand your credibility, authority & respect to grow your business. Let's take a look at interviews in a little more detail.
June 25, 2013
BLOGGING TIP: Write more in less time to keep your blog fresh.

How to Write More in Less Time On Your Blog

Your blog is an important part of your business. It connects your audience to your business. It provides value and information. It sells, promotes, and increases awareness. But creating content can be time consuming. The key is to learn how to write effectively and efficiently – consistently. Learn some of the top tips and steps to make this happen.
June 8, 2013
MARKETING TIP: Share Engaging Tips & Ideas in a Branded PDF

How to Share Engaging Tips & Ideas in a Branded PDF

Think beyond business tips – try recipes, wine recommendations, travel tips & more. Mention it during a conversation, then send the PDF (with your biz info) as a follow-up to build relationships. 80% of the conversation in social networking (and in-person networking) is not about business. This gives you a great opportunity to think outside of the box when creating "compelling content" to share with your network.
April 26, 2013
MARKETING TIP: Use an Email Signature with Your Contact Details

How To Use an Email Signature with Your Contact Details

Include a combo of your key info – business name, phone, email, social networks, logo or a short call-to-action. You can even add functionality like showing your latest blog post or upcoming events. With every email you send, you are promoting online brand.
April 19, 2013
PRODUCTIVITY TIP: Use RightSignature.com to electronically sign documents

How To Electronically Sign Documents with Ease

Simplify the process of signing contracts, NDAs, employment agreements and more with secure, legally binding e-signatures. No more faxing, scanning or mailing needed! My sales process is streamlined and organized without any paper clutter. My clients find it super easy to sign contracts, which means we can focus on building our businesses — not shuffling papers! This is also something that you can outsource to an assistant as part of a standard process.
March 22, 2013

Use TimeTrade to Easily Schedule Appointments Online

Stop the endless emails and voicemails trying to schedule meetings and let your prospects and clients easily select a time with online appointment scheduling. Adding an online calendar can turn even a basic website into a powerful sales tool that works 24/7. TimeTrade is my favorite of the options available.
February 15, 2013
MARKETING TIP: Use Your Business Cards to List Social Networks & Calls-to-Action

Use Your Business Cards to List Social Networks & Calls-to-Action

Ask people to connect to your social networks, get a free report or do an intro call in a conversation & with info printed on your business card. Take a look at your business card. Is it helping you to build your online brand? If not, you are missing a simple and inexpensive way to attract people to your website, social networks and email newsletter!
January 24, 2013
FACEBOOK TIP: Include your business contact & info on your personal profile

Include Your Business Contact & Info on Your Facebook Personal Profile

If you are connected to business contacts on Facebook via Groups, Events, on Pages or as Friends, make sure they can learn about your business from your Profile info. Leaving this info out is like going to a networking event without business cards. One of the fastest ways to build your business social network is to connect with business contacts with your PERSONAL PROFILE.
January 14, 2013
LINKEDIN TIP: Use testimonials to build your credibility.

Use LinkedIn Recommendations to Build Your Credibility

Testimonials from other users attest to your professional abilities. They tell others that you're a person worth knowing, building your reputation and online brand. Learn why you need LinkedIn recommendations and how to get them.
May 10, 2011
SOCIAL MEDIA TIP: Share links to relevant industry news & blogs.

How to Share Links to Relevant Industry News & Blogs

Think about what your target audience would find helpful & engaging. Keep a list of your favorite sources so it’s quick & easy to find links when you do status updates. Do you find yourself at a loss when it comes time to making updates on social media?