Springtime is the perfect season for placing renewed focus on your goals. As the dreariness starts to wear away and natural, warm beauty starts to peep through the clouds, your mission can be to gain inspiration from what's around you and set out to pick up where you left off with a new outlook.
Do you ever get frustrated because your business isn't to the "next level" already? I know I do. This week I found myself beating myself up for not meeting an imaginary deadline I had to launch something new in my business.
The biggest target I can think of finding is another Earth-like planet with life. The approach that scientists took can be applied to your business to find the ideal client you are looking for. It's a common mistake is to say that "everyone" is your target market so you begin the search looking everywhere.
Every single blog post you write tightens up your marketing message. Thinking about my message on a regular basis mean that I've asked myself over and over "what does my target audience want to hear about?" This is the core of marketing.
Hyperlocal marketing can be focused on a specific city, county, or even a specific neighborhood within a community. Regardless what kind of small business you have, you can benefit from a hyperlocal marketing strategy.
Both interviewing an expert or being interviewed present exceptional opportunities to expand your credibility, authority & respect to grow your business. Let's take a look at interviews in a little more detail.
Your blog is an important part of your business. It connects your audience to your business. It provides value and information. It sells, promotes, and increases awareness. But creating content can be time consuming. The key is to learn how to write effectively and efficiently – consistently. Learn some of the top tips and steps to make this happen.
Think beyond business tips – try recipes, wine recommendations, travel tips & more. Mention it during a conversation, then send the PDF (with your biz info) as a follow-up to build relationships. 80% of the conversation in social networking (and in-person networking) is not about business. This gives you a great opportunity to think outside of the box when creating "compelling content" to share with your network.
Ask people to connect to your social networks, get a free report or do an intro call in a conversation & with info printed on your business card. Take a look at your business card. Is it helping you to build your online brand? If not, you are missing a simple and inexpensive way to attract people to your website, social networks and email newsletter!
No online brand is complete without building a list of loyal subscribers! Businesses can boost customer relations by engaging with your audience on a regular basis. This includes sending tips, specials or promotions, event updates or company news.
Are you spending so much time on useless tasks that you are forgetting about your customers? Do you have a lot to say but need an easy way to get the message out? I feel your pain, I go through the same struggle! Here are some suggestions.
An autoresponder is an email that is sent out automatically! Businesses can use this as an e-mail marketing tool, to immediately provide information to their prospective customers and then follow-up with them at preset time intervals.
One of the best ways to market to your network is by using email marketing, also called your "email list". However, if you've never done it before, the process and the technology involved can seem daunting.
Visual marketing is a major trend online that's only growing more and more popular. Marketers who use visual content get more customer engagement, more leads, and more followers, which naturally result in higher earnings.