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You can even add functionality like showing your latest blog post or upcoming events (with Wisestamp).
Your email signature should include the BEST WAYS for people to reach you. Include as little information as possible, including your main contact & brand details. Then your website can include ALL of your contact information.
For example, if only a small portion of people need your fax or a main office number, then I suggest you let them find this via your website. It makes the signature much less cluttered.
The best option for GMAIL, GOOGLE APPS or OUTLOOK.COM – My favorite one is Wisestamp. There’s both a free one and upgrade option (I upgraded because I wanted more features). You can include images and updates from your social media or blog feeds. Is not yet available for Outlook Desktop, but you can sign up to be notified when this happens.
You can also create signatures under your Settings in Gmail.
The free way to do this is to use the built-in functionality of Outlook to add the signatures. You also may be able to have a template file. Create your signature under Tools.
Depending on your mobile device, your mail program can allow you to have a signature. Someone most likely doesn’t need to know “message was sent from your iPad”, so change it from the default.
Have one signature for new prospects with a call-to-action to get to know you. Use another for clients (they really don’t need to be invited to do an intro call) – but they can be invited to schedule a meeting! Use another short one for replies.
TAKE ACTION: Add or update your email signature file today!
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Marketing Strategist & Designer
I work with service-based entrepreneurs to attract more ideal leads, 24/7. I use a practical and flexible approach to adjust to the new normal…and beyond. I offer a blend of 26+ years of expertise in marketing, websites, brand identity, strategy, tech solutions and more. My skills link together like blocks to create a custom fit for you.