WordPress 101: Understanding Pages & Posts

WordPress 101: Understanding Pages & Posts

WordPress is built on 2 different types of content:

Pages (Static Content)

Pages allow you to manage non-blog content easily, so for example you could have a static “About” page that you manage through WordPress.  On our website, “pages” are the links across the top gray bar. Pages can be arranged in a hierarchy.  For example:

About TOP LEVEL
  • Our Mission
  • Our Team
  • Testimonials
  • Why Work With Us
SECONDARY LEVEL
typically viewable as “flyout menus”
  • Third Level
  • Third Level
THIRD LEVEL
optional.  Depending on the template this may or may not be displayed in flyout menus.

WordPress 101: Understanding Pages & Posts

Posts (Blog Content) = “Your PR Machine”

Content that is presented as latest entry first, organized into archives automatically.  This is the “blog” format, but businesses can use this to present latest news or product updates.  Use blog posts for frequently updated news and events. Posts automatically creates a “RSS FEED” that can be pulled into other Social Media sites, so posts should be used for any content that your target audience wants updates on. This would include news & events, an article series, product announcements, etc.

Organized by “Categories”

  • High level classifications, think of this as “umbrellas” of related information
  • Built into the navigation structure

Organized by “Tags”

  • More granular than categories.  Another way of cross-referencing.
  • Added as you create the post.


Learn more about Categories & Tags »

PS - I know it’s easy to get overwhelmed by reading blog posts full of ideas, tactics and tools. Be honest...

  • How frustrated will you be trying to implement this on your own?
  • How much time will you waste if it's not your next best step?
  • Did you just take the time to read this but you won't make any changes?
  • Or are you ready to take a small next step to build your brand?
Go from Ideas to ACTION!

Get answers, tips & instant feedback!

The "Marketing QuickHelp" 30-min strategy session provides quick answers, tips, resources & DIY tools. Use it for brainstorming, feedback on ideas & insight to shorten your TO-DO list!

Let's focus on your next best step to get more ideal clients & referrals!

Have questions or need more help? Let's chat about your options...

To YOUR success,

Linda
 
The following two tabs change content below.

Virtuallinda (Linda Schenk)

I work with service-based entrepreneurs to attract more ideal leads, 24/7. My practical and flexible approach will help you to “Simplify. Build. Profit. Repeat.” I offer a custom blend of 23+ years of expertise in marketing, websites, brand identity, strategy, tech solutions and more. My skills link together like LEGO Bricks to create a custom fit for you.

Leave a Reply

Your email address will not be published. Required fields are marked *